An audio branding and image package (jingle) has two main functions:
 
  1. Extend the "remember-ability" of your product or service past the 30 or 60 seconds of air time you purchased
  2. To position your company as the ultimate choice for providing solutions for your customers

We are not writing your next favorite song.  We're not just filling in time while we work on our album.  We love the advertising business and audio for broadcasting productions because they help you!

We put "science to the subjectivity" of music and lyric so we provide you with a lasting solution you can depend on to help bring customers to your door and "cut through all the clutter" of competitor advertising.  With over 700 local, regional and national packages created since 1994, it's in our DNA and we look forward to bringing our time and talent to your business.

A jingle package saves you time and money because your media partners get to know exactly how to create new copy for promotions, services, products...without having to re-invent the wheel each time.  Each time your ad runs, it builds off of previous airplays and constantly reinforces your brand!

“When you want something to be heard, say it. When you want something to be remembered, SING IT!” – Mike Morosi


Admagination is an established audio-for-broadcasting provider to: Mike Morosi and Contractor 20 / 20

 

 

How we've done:

  • "We have had a jingle from Admagination for several years.  It has been the best branding tool in our market we've ever had!" - Art Gregory / Zamzows
  • "We wanted to have our jingle sound like a certain popular song.  Admagination researched the licensing and found it was not available so they created a similar jingle and it plays perfectly" - C Watson / Debut Electrical
  • "I've recommended Admagination to 3 other business in my area.  Tom and Nancy at Admagination are professional, knowledgable and helped me through the entire process and have built better branding and name recognition for all three" - JD Vigil Heating and Air
  • "The production was very clever!  It has made our radio advertising stand out above and beyond anyone in this market!" - Cloverdale Plumbing  

 
Just a few custom jingle packages we've created for companies just like yours.
 
  1. Pennisula Plumbing Heating and Air
  2. Mark Johnson Plumbing
  3. Air Quality Services
  4. Cloverdale Plumbing (includes VO donut from 30-50 seconds)
  5. JD Vigil Heating and Air
  6. Mitchell Electric

Glossary:

TERM DESCRIPTION
Hook Slogan you use for your company (we can use your existing one or write a brand new one)
Copy The script that is spoken during the non-singing sections of your jingle
VO / Voiceover The section of the jingle where there is only music for the talent to read the copy
Sing In The singing section at the top of the jingle (typically 7-10 seconds)
Sing Out The singing section at the end of the jingle
Donut The area of the jingle where there is no singing.  The music bed where the VO goes
30 30 second jingle
60 60 second jingle
Edits Different versions of the same jingle with different sections (ex: Music in / Sing out, Sing in / Music out)
Testimonial Actual customers telling there satisfaction story in place of the copy

Fun Factoids:

"Wheaties".  The very first singing advertisment in history. "If it wasn't for a radio jingle sung on Christmas Eve in 1926 by a barbershop quartet in Minneapolis, Wheaties cereal would have been long forgotten by now. ... Initially known as “Washburn's Gold Medal Whole Wheat Flakes,” the name was dropped a year later for Wheaties." 

More Creative Stuff from Admagination:

 

If you're in the HVAC / Plumbing / Electrical service business, call Mike Morosi (Contractor 20 / 20) at 607-770-8933 and get his team to help you develop a real successful marketing campaign, or call us at 208-286-7664 for more information and our low priced "buy out" packages.